How to Commission a Custom Toile de Jouy Pattern for Your Wedding

Your wedding day is one of the most meaningful stories you’ll ever tell — and what better way to capture it than in a timeless Toile de Jouy pattern? At Hughes Studio, we create bespoke toile illustrations that weave together personal details, historic style, and modern storytelling. Whether you’re envisioning a romantic pattern for wedding stationery or a signature print for your reception décor, commissioning a custom design ensures your celebration feels truly one-of-a-kind.

Why Couples Love Custom Toile Patterns

Toile de Jouy has always been about storytelling. Traditionally, these intricate patterns depicted pastoral scenes, architecture, or daily life. Today, we reimagine the style with a modern twist: each custom toile tells your story.

  • A Personalized Heirloom – Your venues, attire, pets, hobbies, or even your love story can be illustrated into a pattern that becomes a keepsake for generations.

  • A Unique Design Element – Unlike off-the-shelf wedding stationery, a custom toile ensures that no one else will have the same design.

  • Versatility Across Wedding Details – Once designed, the pattern can be printed on stationery, table runners, cocktail napkins, menus, signage, or even thank-you cards.

The Commission Process: What to Expect

Working with Hughes Studio on a wedding toile commission is a collaborative, creative journey. Here’s how it works:

  1. Consultation – We begin with a conversation about your story, style, and wedding details.

  2. Sketches & Scenes – I develop illustrations that capture your most meaningful elements (a ceremony site, a getaway car, even your pets).

  3. Pattern Design – The illustrations are arranged into a seamless pattern in the traditional toile style.

  4. Review & Revisions – You’ll have opportunities to provide feedback and refine the design.

  5. Final Files – You receive high-resolution files (JPEG, PNG, and optional Photoshop PSD), ready for both professional printing and DIY projects.

Ideas for Using a Wedding Toile Pattern

  • Wedding Invitations & Save-the-Dates

  • Custom Table Runners or Tablecloths

  • Wedding Party Gifts (scarves, ties, tote bags)

  • Ceremony Backdrops or Photo Booth Walls

  • Gift Wrap for Favors or Family Gifts

  • Heirloom Prints to Frame and Keep Forever

Why It’s Worth the Investment

Commissioning a custom toile pattern isn’t just about aesthetics — it’s about creating a design that reflects your love story and becomes part of your wedding legacy. Many couples frame their final pattern or reuse it in anniversaries and family celebrations for years to come.

Ready to start your own wedding toile?
Learn more about the Hughes Studio Commission Package and bring your story to life in a timeless, elegant way.